Twitter Wine – Twitter wine is the newest idea by social networking giant, San Francisco based Twitter, to raise money for literacy while providing a good, reasonably priced wine.
The Twitter Wine idea was inspired by a team-building activity for Twitter employees, but then morphed into a much larger idea.
Wine by Twitter does not mean that the social networking giant will be entering the vineyard or bottling business. They will be using a company called Crushpad.
Crushpad is also based in San Francisco and provides customers with the grapes, equipment, and storage facilities to make their own wine.
Twitter Wine will be called Fledgling and will come in two varieties: a chardonnay and a pinot noir. The grapes have already begun the process of becoming Fledgling wine and a barrel taste test will be conducted in San Francisco early next year along with some remote locations sampling shipped wine. Tasters will then tweet their opinions.
Bottles of Fledgling, wine made by Twitter, will sell for about $20 per bottle and $5 of that will be donated toward their chosen literacy charity, Room to Read, who establishes schools and libraries in developing countries.
We like another suggested name, Twine, instead of Fledgling. What would you name the new Twitter Wine?
Tags: charity, crushpad, room to read, twitter, twitter wine, wine
November 3rd, 2009 at 6:58 am
I’d like to try this Twitter Wine